Your business foundation
The backend every studio needs underneath the photography.


Founding intake — open enrollment
A membership for portrait and headshot photographers. Price with confidence, market with a plan, and run a studio that holds together. You do the work. You never do it alone.
Set a number, understand why it works, and hold it without flinching when the client asks.
A year of headshot and portrait marketing on paper, so you stop guessing what to post and when.
The systems, contracts, and rhythms that turn shoots into a calm, repeatable business.
The format
Two profiles, one shared gap — early-stage photographers going into business, and established ones who built a studio but never got the foundation right. The Circle holds both.
First three months
The backend every studio needs underneath the photography.
The theory of how to price yourself — and hold the number.
A year of marketing built for headshot and portrait work.
Founding rate
For the first intake only. Later members pay $59, and the price only moves up from there. Lock in your rate now and keep it as long as you're a member.
Surround yourself with knowledge and concepts to build your business foundation and ongoing growth.
Common questions